{"product_id":"layrite-deluxe-hair-pomade-cement-clay-water-soluble-120gr-high-hold-matte-finish","title":"Layrite Cement Clay - High Hold \u0026 Matte Finish Water Soluble Pomade 120g","description":"\u003cdiv class=\"product-description\"\u003e\n  \u003ch3\u003eLayrite Cement Clay – Unshakeable Hold with a Natural Matte Look\u003c\/h3\u003e\n  \n  \u003cp\u003e\n    The \u003cstrong\u003eLayrite Cement Clay 120g\u003c\/strong\u003e is a professional-grade styling clay designed for those who demand extreme hold without the greasy shine. True to its name, \"Cement\" locks your hair in place all day while providing a dry, textured finish that allows for a natural, effortless look.\n  \u003c\/p\u003e\n\n  \u003ch4\u003eExtreme Control \u0026amp; Versatile Styling\u003c\/h4\u003e\n  \u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eIncredible High Hold:\u003c\/strong\u003e This is Layrite's strongest formula. It provides enough grip to support high-elevation styles, tight pompadours, or messy textured crops, ensuring your hair stays exactly where you put it from morning to night.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eClean Matte Finish:\u003c\/strong\u003e Perfect for modern styles that require a \"no-product\" look. It eliminates shine, leaving the hair looking natural, healthy, and full of volume.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eWater-Soluble Convenience:\u003c\/strong\u003e Despite its \"cement-like\" grip, the formula is water-based. It washes out completely with just water—no special shampoos or harsh scrubbing required.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eRestylable All Day:\u003c\/strong\u003e Unlike hairsprays or gels that go crunchy, Cement Clay remains flexible enough to be reworked with a comb or your fingers throughout the day.\u003c\/li\u003e\n  \u003c\/ul\u003e\n\n  \u003ch4\u003eSignature Performance\u003c\/h4\u003e\n  \u003cp\u003e\n    Layrite was founded in 1999 by a barber who wanted a product that \"held like wax but washed out like gel.\" The Cement Clay is the pinnacle of this mission. It features the signature Layrite mild cream soda scent, making the styling process as enjoyable as the final result.\n  \u003c\/p\u003e\n\n  \u003ch4\u003eTechnical Specifications\u003c\/h4\u003e\n  \u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eSize:\u003c\/strong\u003e 120g (4.25 oz) Jar\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eHold:\u003c\/strong\u003e High \/ Extreme\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eFinish:\u003c\/strong\u003e Matte (No Shine)\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eFormula:\u003c\/strong\u003e Water-Based \/ Water-Soluble\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eBest For:\u003c\/strong\u003e All hair lengths, especially fine to medium-thick hair seeking volume and texture.\u003c\/li\u003e\n  \u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Layrite Pomades","offers":[{"title":"Default Title","offer_id":52513070154069,"sku":null,"price":28.8,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1022\/9710\/8821\/files\/50808_2ae02fa7-868d-498c-b2d5-be546f742f16.jpg?v=1771354676","url":"https:\/\/habitatvita.com\/products\/layrite-deluxe-hair-pomade-cement-clay-water-soluble-120gr-high-hold-matte-finish","provider":"HabitatVita","version":"1.0","type":"link"}