{"product_id":"tenax-hair-matte-waterbased-pomade-long-lasting-hold125ml4-2oz","title":"Tenax Matte Pomade – Extra Strong Hold \u0026 No-Shine Finish 125ml","description":"\u003cdiv class=\"product-description\"\u003e\n  \u003ch3\u003eTenax Matte Pomade – Maximum Control with a Natural, No-Shine Finish\u003c\/h3\u003e\n  \n  \u003cp\u003e\n    Engineered by the masters of Italian grooming at Ludovico Martelli, \u003cstrong\u003eTenax Matte Pomade (125ml)\u003c\/strong\u003e is the ultimate styling solution for men who demand absolute structural control without the grease. This water-based pomade offers a powerful, long-lasting hold that keeps your hair in place all day while providing a modern, matte texture that looks completely natural.\n  \u003c\/p\u003e\n\n  \u003ch4\u003eThe Science of Total Control\u003c\/h4\u003e\n  \u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eExtra Strong \"Long Lasting\" Hold:\u003c\/strong\u003e Designed to provide a high-performance grip that withstands heat, humidity, and movement, ensuring your style remains intact from morning until night.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eZero-Shine Matte Finish:\u003c\/strong\u003e Unlike traditional waxes, this formula eliminates shine, making it perfect for textured, messy looks or structured styles that require a dry, clean appearance.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eWater-Based Formula:\u003c\/strong\u003e Despite its incredible strength, the pomade is entirely water-soluble. It washes out effortlessly with a single rinse, leaving no buildup or residue on the hair or scalp.\u003c\/li\u003e\n  \u003c\/ul\u003e\n\n  \u003ch4\u003ePerformance Benefits\u003c\/h4\u003e\n  \u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eVersatile Texture:\u003c\/strong\u003e Ideal for creating volume and definition in short to medium-length hair. It allows for restyling throughout the day with just a touch of water or damp hands.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eItalian Craftsmanship:\u003c\/strong\u003e Part of the elite Tenax line from the makers of Proraso, ensuring the highest standards of ingredient quality and dermatological safety.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eSophisticated Scent:\u003c\/strong\u003e Features a clean, masculine fragrance that provides a subtle, refreshing aroma without overpowering your cologne.\u003c\/li\u003e\n  \u003c\/ul\u003e\n\n  \u003ch4\u003eApplication Instructions\u003c\/h4\u003e\n  \u003cp\u003e\n    Work a small amount of \u003cstrong\u003eTenax Matte Pomade\u003c\/strong\u003e between your palms until warm. Apply to dry hair for maximum matte effect and strongest hold, or slightly damp hair for a softer, more manageable texture. Style with your fingers for a casual look or a comb for a sharp, structured finish.\n  \u003c\/p\u003e\n\u003c\/div\u003e","brand":"Tenax pomades by Proraso","offers":[{"title":"Default Title","offer_id":52513057767765,"sku":null,"price":15.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1022\/9710\/8821\/files\/4806.jpg?v=1770539594","url":"https:\/\/habitatvita.com\/products\/tenax-hair-matte-waterbased-pomade-long-lasting-hold125ml4-2oz","provider":"HabitatVita","version":"1.0","type":"link"}